IPG Media Lab

Samsung’s Smart TV Debuts at CES

Samsung introduced their new smart TV at a press conference at CES, citing a number of its key features.  According to Samsung, the TV will continue to get “smarter” the longer you own it with the help of software updates.  Also, the TV incorporates gesture and voice recognition into its controls (Note: we’ve seen XBox do the same through their Kinect platform).  To learn more about this shift to natural interfaces, check out the Lab’s recent trends release below.

http://www.cnbc.com/id/45890459/Live_From_CES_2012_IPG_Media_Lab_Releases_Top_Five_Technology_Trends_for_Advertisers_to_Watch

 

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