As part its late-in-the-game effort to maintain relevance in a growing smartphone market, smartphone pioneer RIM is mere days away from launching the Blackberry 10, and has announced a revamped Blackberry World media platform. The website will feature DRM-free music, and TV shows and movies for purchase or rental. An impressive group of content providers has already been announced including record labels 4AD, Matador, Warner and Sony, and TV partners BBC, Fox, ABC, CBS, NBC, and Warner Bros. Most exciting is that most movies should be available on their DVD release date, and most TV shows should be available the day after they air. Could this be a sign of things to come for RIM?