IPG Media Lab

Are Curators The New Publishers? Flipboard Thinks So.

Flipboard has updated their social magazine that lets users create their own custom magazines, curating articles from other publishers, customizing covers and more. Users can also follow an individual’s magazine as well and purchase products via Etsy. Interestingly enough, the update lets anyone from an individual to a brand become a publisher with the eventual possibility of even sharing ad revenue if they get enough traction.   

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