Facebook announced yesterday that it has more than one million businesses actively advertising on the social network. The “vast majority” of those businesses and advertisers are small businesses, according to Dan Levy, Facebook’s director of small business. Much of the feedback from these small businesses is to keep advertising simple on Facebook, and perhaps with that message in mind Facebook announced plans to cut the number of ad products in half in order to streamline the ad experience for those looking to use the network for marketing.