CES 2014: Samsung Partners With PGA & NBA

In the midst of the announcements on Smart Home, UHD TVs, and the Internet of Things, Samsung announced new partnerships with the PGA and the NBA to bring viewers exclusive content across the incredibly high definition TVs and their respective smart hubs, as well as smart phones, tablets, and PCs. What this means, precisely, has yet to be unveiled, but what we do know is that the NBA app will bring “unrivaled access” to exclusive content; “You can always be courtside.” The partnership with the PGA runs in a similar vein, with exclusive access for Samsung product owners. With association heavyweights Mark Cuban and the CEO of the PGA in attendance to talk up their partnerships, we can be sure that the integration will be deep, across platform, and accessible through Samsung’s Smart Hubs on several devices.