As with last year, the CES has no shortage of wearables, especially the fitness trackers. Among this year’s new crops, Withings Go stands out with its simplistic design and a super-long battery life – it can go as long as eight months after a full charge, according to the company. The reason is can last that long is because instead of a battery-draining LCD display, it opts for E Ink, the kind of mono-color display that Kindle uses. It does what most activity trackers do, including step counts, calorie intake tracking, and measuring travelled distance. Selling at only $70, it makes a strong case for competing in the lower-end of the wearable market previously dominated by FitBit, who just unveiled at CES yesterday its first smartwatch Blaze that sells for $200.
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