The Trigger – IPG Media Lab

Outlook 2016 Event: Conversational Interfaces

Posted on February 9, 2016August 31, 2017 by Lab Team

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This is the first in a series of videos recapping our Outlook events, each highlighting one theme from our Outlook 2016.

This event focused on the role Conversational Interfaces play in shaping the future of brand communications, featuring three industry insiders on the panel discussion:

SoundHound | Michael DiNuzzo, Sr. Director of Sales, East & Midwest
MSG.ai | Puneet Mehta, Founder and CEO
x.ai | Alex Poon, Founder and COO

For more information on our Outlook 2016, please visit our Outlook Website. If you’d like to attend one of our future events, please reach out to our Client Services Director Samantha Barrett ([email protected]).

The Trigger SXSW: Mike Dudas, Button

Posted on March 19, 2015August 31, 2017 by Lab Team

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We interviewed Mike Dudas from Button to see how their deep links work to facilitate connection between mobile apps and grow its ecosystem of connected on-demand services.

The Trigger SXSW: Michael Africk, InMoji

Posted on March 19, 2015August 31, 2017 by Lab Team

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Michael Africk, co-founder and CEO of InMoji, demonstrated how their clickable emoji and stickers can help brands form connection and build engagement with users of messaging apps, as well as sharing some updates on what’s in store for InMoji.

The Trigger SXSW: Tony Mugavero, LittlStar

Posted on March 19, 2015August 31, 2017 by Lab Team

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Watch founder/CEO of VR content network LittlStar Tony Mugavero talk about how they are bringing panoramic videos into consumer-facing virtuality content, as well as how brands can leveraging that into experiential marketing.

The Trigger SXSW: Christian Brucculeri, SNAPS

Posted on March 19, 2015August 31, 2017 by Lab Team

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We caught up with Christian Brucculeri, CEO of SNAPS, at SXSW to learn about how their branded emoji keyboards can boost audience engagement in messaging apps and help brands conquer the mobile space.

The Trigger SXSW: Michael Garel, eyeQ

Posted on March 19, 2015August 31, 2017 by Lab Team

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We caught up with eyeQ CEO Michael Garel at SXSW to talk about how at-shelf engagement can help brands stand out and better understand shopper behaviors.

The Trigger SXSW: Matthew Stanton, SolePower

Posted on March 18, 2015August 31, 2017 by Lab Team

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Here comes the wearable to power all wearables–Matthew Stanton from SolePower tells us about the portable power solution that turns your steps into power for mobile devices.

The Trigger SXSW: Cameron Houser, SnowShoe

Posted on March 18, 2015August 31, 2017 by Lab Team

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Hear Cameron explain how the Snowshoe Stamps can provide a user-friendly tactile alternative to QR codes to help brands link up physical items with digital assets, and turn that touch into measurable intimacy.

The Trigger SXSW: Mark Schulze, Clover

Posted on March 18, 2015August 31, 2017 by Lab Team

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We talked with Mark Schulze from Clover about their newest offerings in mobile payment, as well as the changes in consumer behaviors that shift towards new “chip-and-PIN” cards may bring.

The Trigger SXSW: Daniel Rubin, ZutaLabs

Posted on March 18, 2015August 31, 2017 by Lab Team

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We caught up with Daniel Rublin to talk about the ZutaLabs’ Zuta Pocket Printer, a Roomba for printing, and how portable printers linked with mobile phones can revolutionize the way we print.

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