Tag: AdMob

Apple Shakes Up Third Parties

Posted on by Lab Team

appleadmob1Apple is shaking things up with developers. The issue most concerning for marketers is the damage Apple’s new policy may present for third party libraries, especially the one used in AdMob enabled apps.

At the root of the issue is a new application review policy Apple just implemented: All applications need to be compatible with their 3.0 beta firmware, rumored to be released in June. For many apps, this is all and good – the 3.0 firmware was designed to support the apps developed for the current system. However, there are a few exceptions. Continue reading “Apple Shakes Up Third Parties”

iPhone’s pirate problem

Posted on by Lab Team

Pirate Dog Arr matey, there be a danger on the wireless waves.

A tool was recently released for the iPhone that breaks the copy protection on the AppStore apps, enabling redistribution of any application.  And it is designed to do this with a single button push.  The cracking tool is only available to jailbroken phones, as would any redistributed applications, but it poses a potentially troubling scenario.

The iPhone jailbreaking community has played a large part in the development of the wireless world.  Back when the iPhone was released, Apple’s stance was a staunch “no native apps.”  They felt it was enough to provide tools for iPhone customized web development.

It was a ragtag grouping of a few very clever individuals who found ways to build, install, and run applications on the iPhone without Apple’s permission. Continue reading “iPhone’s pirate problem”