Tag: Nike+ FuelBand

Nike has unveiled its latest wearable-fitness piece, the Fuelband SE. Though it looks very similar to its predecessors, it comes with different accent colors. The devil is always in the details, and the SE is no different. According to Nike, there’s some new “fine-tuning” baked into the device, which fundamentally alters how your Fuel is tracked. It can identify actual movement better, it can give you hourly reminders about when to work out, it features improved weather sealing and double-tap features, as well as Bluetooth 4.0. The iOS app has an overhaul too, to help users make the most out of every day. The Fuel Curve shows hourly movements, and gets as granular as five minute intervals with dynamic info. Nike has also restarted its Accelerator program in San Francisco, and is aiming to bring more third party apps and products to the Fuel ecosystem. The band will be available on November 6th, for $149.