Tag: Smart watch

In an effort to expand the functionality of its smartwatch, Pebble announced its new project aimed at getting the watch and its SDK into the hands of engineering students by donating over 4,000 units to universities like Carnegie Mellon, MIT, Standford, Virginia Tech, and others.  Right now, the market for smartwatches is still made up of early adopters, but by encouraging development of apps via their official SDK, Pebble, a frontrunner in the space, could potentially make the watches attractive to a more mainstream audience.  Only time will tell what comes of increased developer traction for the platform, but Pebble is looking like a strong competitor.