The Photo-Sharing Wars Aren’t Over Yet. Snapchat And Cinemagram Are Quietly Blowing Up.
Tag: teens
Is Nielsen right on teens?
The human brain loves outliers. It uses them to provide new perspectives on the norm. With this in mind, Nielsen’s recent How Teens Use Media report attempts to ignore outliers, and look purely at research to give a perspective of teen media consumption, and in so doing, attempts to portray a more grounded and non-biased perspective of teen behavior.
Unfortunately for Nielsen, bias is unavoidable, and their report ignores certain outliers to the detriment of its overall perspective. The report’s findings, covering all of Nielsen’s research properties, showcases the inability of non-integrated research to accurately portray the behavior of the most integrated generation. Continue reading “Is Nielsen right on teens?”
What’s hot with kids and social networking
I attended a great panel at CES that was part of the Kids at Play program called Social Networking: It’s in their DNA. The moderator Parry Aftab was careful to point out that the people on this panel were doing things right – and I have to agree with her. Over two and a half million children aged between 8 and 17 have created profiles on social networking sites. But poor security means that a lot of the time, profile pages pages are wide open for anyone to look at. Todays kids are growing up in a digital world. But how do you keep these kids safe? Here’s a quick look at what’s new, next and cool in the in the kids and teen social networking space. Continue reading “What’s hot with kids and social networking”
