Facebook announced Graph Search at today’s press conference which will allows users to search their open graph across people, photos, interests and places. Unlike prior search functionality, Facebook’s new service allows you to combine “phrases” like querying friends in San Francisco who like coffee shops. The new feature will certainly change the discovery process, allowing people to more proactively seek information instead of waiting for posts in their newsfeed. It also provides another opportunity for users to uncover brands in Graph Search, particularly for brick and mortar locations (think “shoe stores friends have liked near Chicago”). Stay tuned for some of the ad opportunities for the new offering.
Tag: SEARCH
Google Search’s Quiet Revamp
Google has overhauled search over the past year, building out new features to improve the user experience. Today, Search can incorporate formulas, gmail text, and even “knowledge graph” results that pull photos and descriptions in a wiki-like box. Additionally, they’ve focused on optimizing for mobile which includes a new ux and algorithms that take into account the different engagement on the devices. Check out the full article to learn how the Google’s flagship product has moved from a list of links to more of a software application.
Twitter’s New Image Search Takes Aim At Instagram
Twitter’s new image search function previews photos at the top of queries. It’s a step towards a head-to-head battle between Twitter and social-image giant…
Microsoft’s new “decision” engine
Microsoft has launched “decision†engine Bing (currently in beta) as an agreeable new choice for Web searchers. Claiming Bing was designed to help people find the right information that can help them in making decisions, Microsoft passed over the term “search engine†for “decision engine.” With an index of five million pages (Google reports indexing over eight billion) and seemingly relevant results, searchers have given this much anticipated update to Microsoft LIVE Search a warm reception.
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