Garmin’s New HUD Disrupts Automotive Industry

Garmin has released an after-market unit that projects navigation onto the windshield, acting as a heads up display. With Google Glass, Garmin and others, we are seeing that media is becoming even more synchronous with our environments. Like much of next-gen media in the car, the Garmin HUD relies on mobile app integration via bluetooth and at $150 (compared to other $1,000+ models), it brings this functionality into a whole new price point.