Apple-Google catfight is good for consumers

Why the Apple-Google catfight is good (iStock)Things are getting downright ugly. Apple and Google, once the best of friends, seem to have devolved into the bitterest of enemies. The tactics have become dirty. The blows are getting dangerously close to the belt. And I couldn’t be happier.

Unlike real wars, when corporations battle it’s often the common person that prospers. We’re seeing honest-to-goodness tooth-and-nail competition take place, and it’s the consumer and marketers that will come out on top regardless of which behemoth wins the fight.

The blows toward the end of 2009 were focused mostly on mobile. Google Voice was blocked from the App Store, and the FCC started poking into the matter – specifically Apple’s Control of the app economy. In short order, Eric Schmidt resigned from Apple’s board. Then the Motorola Droid came, and the marketing that placed Android’s features directly in competition with Apple’s iPhone OS. Apple then acquired Lala, a streaming music service, near immediately after Google started using the streams in their search results. Following this, Google announced they were moving acquire AdMob (still pending FTC approval), an advertising network that served ads into iPhone apps and a company Apple had been trying to acquire prior to Google outbidding them. In turn, Apple bought up ad network Quattro Wireless. As 2009 came to a close, rumors of both an Apple tablet device and a Google built phone competed for headlines. Continue reading “Apple-Google catfight is good for consumers”

Google just changed the wireless game

Google changes the game for mobile (Google)At the Android press event this morning, Google turned the wireless industry on its head.  On the surface, it looked like Google only introduced a new (albeit very slick) phone, the NexusOne.  But below the surface, there’s a lot more going on.

The centerpiece of the event was the Nexus One phone.  Slightly thinner and lighter than the iPhone, the Nexus One boasts a 1GHz Snapdragon processor from Qualcomm (the fastest mobile phone processor on the market), a 5 megapixel camera with LED flash, dual microphones for noise cancellation, and my favorite bit of all, a 3.7 inch 480×800 OLED screen.  This phone is a powerhouse, and while some in the industry are looking at the current carrier exclusivity of T-mobile (currently the 4th place carrier in the US), it makes a lot more sense when one considers that they just upgraded their network to 7.2 Mbps 3G, twice the speed of AT&T’s current network.

But this barely scratches the surface.  Continue reading “Google just changed the wireless game”