More Reality TV To Incorporate Activity Tracker FitBit

CBS is integrating Fitbit Flex activity trackers into this season of “Big Brother,” letting viewers track the contestants’ indoor movement and other physical data. Although this is the first time a wearable technology will be incorporated into prime-time TV, several other reality shows, as suggested by the source, also seem eager to jump on the tracking bandwagon as well (curiously absent from the list, however, is CBS’s Emmy-winning global traveling competition show The Amazing Race). The jury is still out on whether, or rather, how fast would our voyeuristic demand of documenting surveillance in reality entertainment overflow into our personal daily life. Nonetheless, reality TV might just very well become the foreground for normalizing consumer wearable tech.