Amazon has expanded Prime Now, its one-hour delivery service for Prime members, to London. An update to the Prime Now app notes the services is now “available in selected London postcodes”. This is the first foray for Prime Now outside the U.S., which first launched in Manhattan last December, which puts Amazon in direct competition with local on-demand delivery services such as Weengs.
Similarly, the ecommerce giant also announced new expansion for its Amazon Web Services (AWS) cloud platform in India. Encouraged by the “ huge potential in the Indian economy and for the growth of e-commerce in India”, the Seattle-based company plans to open a new data center in the growing market in 2016. This marks Amazon’s first expansion in India, and, combined with the expansion of Prime Now service, signals an accelerated ambition in Amazon’s global development.